Ecological Water Management (EWB) faced the challenge of elevating their online image to the next level. The existing website did not meet EWB’s needs; it no longer aligned with their true story. Consequently, the message did not reach the right audience, preventing potential clients from gaining an optimal view of their innovative solution and rich history. The goals were clear: better discoverability and visibility, a central hub for their online sales funnel, and the ability to add more content independently, such as creating customer cases.
Wettermerk developed a compact and effective website for EWB, consisting of five well-thought-out pages. The design is fresh and modern, with a rewritten narrative that powerfully conveys EWB’s mission and vision. The website is built to be easily expandable and adjustable in a user-friendly manner, and we demonstrate how.
The result: the target audience now knows exactly what solution EWB offers. The brand identity is consistent and professional, and the content is optimized for better search engine visibility. We have created ample space for EWB’s unique story as a company and their sustainable narrative and solution.
EWB is an innovative pioneer in the field of sustainable rainwater systems. They use natural materials such as shells and minerals to purify and store rainwater, which can then be reused locally. These systems are implemented under streets, sports fields, and agricultural businesses, contributing to climate adaptation and sustainable water management.
EWB’s innovative solutions contribute to a better and greener world, and their commitment to ecological sustainability makes them a leader in their sector.
client
EWB
industry
Water technology
result
New website
The Wettermerk approach
We shaped the structure of the website based on a new storytelling line. This also served as the guideline for the collaboration and planning. The design of the site was a logical consequence of both the company’s identity and the supporting narrative. The focus was on concretizing the offerings, the target audience, and the solution, while also giving space to the company’s history. Each page thus contributes to the overarching message and tone-of-voice that fits the company’s profile.
EWB is able to further tell their story by adding customer cases independently. The design and construction of the site gradually led to a new corporate identity. We extended this to a trade show booth design and a brochure. As a result, EWB is better equipped to present their innovative solutions to a broader audience both online and offline, further strengthening their position as an innovative player in sustainable rainwater systems.
“The process has especially helped to capture a complex and lengthy story into a core message that resonates, a story that truly fits. It even assists me in conversations with clients.” Ger pannekoek, EWB
We believe that a compelling and truthful identity must be a reflection from the true nature of the company. Wettermerk goes beyond many other marketing agencies by offering an integrated approach. This approach ensures a seamless integration of storytelling and website development, allowing EWB’s story to be optimally captured on their website in their own words.
This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
Cookie
Duur
Beschrijving
cookielawinfo-checkbox-analytics
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional
11 months
The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy
11 months
The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
